Methodology behind the award

Creating the blueprint behind a place you’ll want to work for. Through a detailed mission to accelerate and inspire truly outstanding workplaces, we evaluated thousands of companies based on their current and future employee initiatives, results, and accountable commitments to determine their rank in employee sentiment and employee innovation.
 
Along with an in-depth review of current and future measurements, reports, and initiatives, we developed an anonymous inside survey with a specific set of open-ended questions designed to uncover how employees truly feel about their company without the bias company leaders promote and bring meaningful efficiencies to the primary research process.
 
Our ranking system consists of two categories of questions: closed-ended and open-ended. Closed-ended responses include single-answer questions and an analysis of the percentage of employees within each company that participated in the survey. People’s Platform also analysed the emotions behind over 60,000 employees' open-ended responses and determined if they mentioned specific keywords. Responses were also examined for multiple specific keywords and phrases, and the sentiment surrounding them was analysed. 
 
The percentage of respondents per company is factored into the final analysis. The survey is a "sentiment" analysis where the far majority of weight is placed on the open-end responses.
 
Once the survey is complete, all responses are analysed, datasets are normalised, and bespoke weighting is applied to each category to derive a single score for each company. The Culture Leaders then individually assess companies to identify those that rank highest based on current initiatives and results, as well as future commitments and the employee experience.